Are you a startup or a digital marketer? We are partnering up with Roar media for an interactive workshop on Native advertising. Come and learn what Native advertising is and how Startups can leverage Native advertising to attract consumers.
This is a workshop where you will get to learn, present ideas and walk away with gifts!
Daran Kandasamy - Head of Creative Strategy - Roar Media
With 15 years of experience in the fields of advertising and marketing, Daran is responsible for the creative direction of all advertising campaigns and partnerships undertaken by Roar Studios, the advertising arm of Roar Media. Previously, he worked as the Chief Creative Officer at BLERD and Senior Art Director at JWT Sri Lanka.
Yohan Fonseka - Head of Sales - Roar Media
With 7+ experience in sales and marketing in Sri Lanka as well as in the UK, Yohan has helped various startup's to drive their sales. Having skin in the game, he has seen how sales and marketing strategies have evolved from a simple cold call to complex social selling. He will be providing important phycological insights on to how consumers make decisions and how to surpass limiting barriers.
- Introduction to Native advertising
- Case studies (Local and international) on how Native advertising is been used
- Ideation for participants businesses
- Presenting ideas to others
- Selecting a winner
Registrations now open!